Blogging: Recruiters & Job Seekers Connect

Check out this article in the Wall Street Journal’s Career Journal – all about blogging and using it as not only a recruiting tool, but a job seeking tool as well.

More and more online identities count in the job search. More and more recruiters and employers Google your name to find out more about you. What’s your current digital dirt status? Need to cover up some dust bunnies?

This article provides some solid tips to manage your online identity using blogs. And I am a bit biased since my friend Kirsten Dixson of Brandego is profiled. 🙂 Way to rock Kirsten!

Read on!

PS: Kirsten and I — along with JibberJobber founder Jason Alba — will be talking about online identities, brand management, and social networking at the upcoming Career Masters Institute conference at the end of this month.

Online Brand: Nasty or Nice?

This week’s WXP News had a great article that also relates to the job search process – and your online identity. If you were not aware, about 35% or more of recruiters and employers check your online identity before they meet with you. It’s amazing what a quick Google search can find out.

Also, much of job searching today is done via email. Quick, email your resume to an ad or online post. Before sending, check out your subject line. Is it relevant and attention-getting in a good way? What’s your cover letter or intro like in the email? Does it portray you in a favorable way, while addressing the needs of the employer? Have you spell-checked it?

Think about email ettiquette throughout the job search process, not just in the first email. How do you respond to their request for more information? For clarification? For setting up the interview?

And sadly, how do you respond if you are rejected?

Suggestions: Keep cool. Ask for suggestions. If this is the type of career you wish to persue, perhaps they have some tips for you.

Here’s a link to the WXP News article: Flame Away: Does the ‘Net Make People Nastier?.

The Power of Nice – and Your Career Search

Check out this quiz and see how nice you are. Click here.

So, are you naughty or nice? Why am I asking? When you’re in career search mode, nice finishes first. People love helping people who are nice. Nice is not sappy, smarmy, or in-authentic. Nice can be:

1. Sending an article to a friend related to his/her career.
2. Referring a friend, if the job’s not right for you.
3. Connecting two people you know in complimentary busineses so they can team up on sales calls.
4. Asking good questions and listening to how you may help.
5. Volunteering for a favorite organization or charity.

When looking for a job, it’s sometimes hard to remember to be nice. Trying a few of these ideas can lift your mood, put you back on track, and increase your network connections. Networking’s a two-way street. If you help enough people get what they want, you’ll get what you want — a job.

LinkedIn & Personal Branding

Jason Alba, JibberJobber.com, asked a great question recently: “Do you use LinkedIn for personal branding? Sure, you have a public profile… but what do you do PROACTIVELY to share that with others? Check out my blog post on an idea that I have… and then share what you do!”
Here’s his post: http://www.jibberjobber.com/blog/archives/438.

And here’s my answer:

Hi Jason,

Just created my public profile custom address on LinkedIn. Very cool: http://www.linkedin.com/in/wendyterwelp. You can use LinkedIn in many ways for personal branding:
1. Invite your clients, business partners, affiliates, professional organization members, etc. to join.
2. Write a thorough profile so members get an idea of who you are, what you do, your interests, and your brand.
3. Add a picture. -)
4. My personal fave, ask for recommendations. People are fantastic and want to help you. And you can use the recommendations in many ways for your business – including popping them onto your website.
5. If you’re in job search mode, the recommendations can be linked into your resume. This creates instant access to references.

Wendy Terwelp, Career Coach & Personal Branding Strategist

Links: http://www.knocks.com/News.html

Wendy Terwelp to Speak at Career Conference

Hey everyone,

Check out where we’re at next. I’m teaming with Jason Alba of JibberJobber.com and Kirsten Dixson of Brandego for a mega conference on the latest career technologies. My portion? Social networking! How to use tools like LinkedIn to boost your networking and career management.

CareerBuilder.com Consumer Products Director to Headline at
Emediawire (press release) –
Ferndale,WA,USA

Speakers include
Jason Alba of JibberJobber.com, Kirsten Dixson of Brandego, Wendy Terwelp of Opportunity Knocks, Pat Schuler of The Gemini Resources Group,