Career

Personal Branding: Terwelp speaks at Women in Communications event

Wendy Terwelp 2 Comments

Nike, Starbucks, and Trump: These companies know that branding is critical – it’s what makes them stand apart from their competition. But branding isn’t just for big companies with big advertising budgets. To win in today’s competitive job market, personal branding is an essential part of the game.

Wendy Terwelp, Career Coach and Personal Branding Strategist (www.knocks.com) says, “Everything you do, say, and wear says something about you. The challenge for most professionals is that they lack the discipline necessary to take control of their personal brands. As a result, their peers choose it for them. Unfortunately, the personal brand others select for you will not always be the personal brand you would have selected for yourself.”

During this workshop style program, Wendy Terwelp shares her tips, tricks, and strategies to help you stand out from the crowd the right way to get what you want. Whether it’s a promotion, new job, or more business, knowing – and taking control – of your brand is the first step. Get ready to rock during this program and discover YOUR brand, tips to take control, and strategies to make you a rock star at work.

Note: Fabulous door prizes will be awarded!

WHEN
Tuesday, March 10, 2009 11:30 AM – 1:30 PM

WHERE
Italian Conference Center
631 E. Chicago Street
Milwaukee, WI 53202

Register here: http://tinyurl.com/aoldj5.

Good news: Hired over the holidays

Wendy Terwelp 5 Comments

Randy’s story: “I have truly been blessed to the job search efforts pay off so handsomely during: one of the longest recessions on record, the Holiday Season, the end of a lame-duck presidency, and a career change. On top of financial stability, I am able to spend more time with my family in my new career… life is good! I am grateful for your service – thank you for helping me land a great gig during the holidays!”

 

Randy got this gig for lots of reasons:

  1. Took the initiative and made the investment to get branded, get a solid career focus, and a professional resume and cover letter written by a career pro (that’s me).
  2. Networked: Randy networked with everyone – and did so the right way.
  3. Took action: Randy not only networked, but when cool opportunities arose – even over the holidays – he took action and got his resume to the decision-maker FAST.
  4. Polished interviewing skills: Randy cranked up his interview with stories – stories about how his skills were directly transferable to this new industry, how he contributed to his previous employer’s bottom-line, and how he could make an immediate, and positive contribution to this new industry and organization.
  5. Negotiated successfully: Randy negotiated a great salary by capitalizing on how he could help that company get a return on their investment in him. In fact, despite a dramatic career change (from pilot to project manager) he got a salary increase!

 

Most importantly, Randy had the right attitude throughout the process. He stayed positive, never gave up, and took action on what he learned.

 

If you want to get hired in this economy, learn from Randy!

 

Amy did. She’s got an interview this week. She learned about a gig through her network, updated her resume, and directly referenced the networking connection in her cover letter, and got it to the decision maker within two days. She landed an interview with “the big cheese.”

 

Challenge: What action can you take this week to land your next big gig?

Holiday Networking: Pass the Nuts and Your Resume, Please

Wendy Terwelp 2 Comments

You never know what can happen at holiday parties, who’s going to attend, who works for what company, and what the employment scoop may be, so buck up. It could be a gift waiting to be opened by you, and that gift could be a job.

The Don’ts: Don’t over indulge. No whining about your current jobless situation. It’s a turnoff. No begging either. Oliver Twist’s “more food please” doesn’t work when job hunting.

What works? Listening. Listen for opportunities, problems, or situations in a guest’s conversation. It could be a golden opportunity for you. One of my clients, an electrical engineer, was visiting a friend during Thanksgiving. My client’s friend, who was just hired at a software company, invited him for a tour. Next thing my client knew, he met the owners during the tour and was interviewing for a job the day after Thanksgiving! The interviewers had time to spend with my client because of the standard holiday shut down. He landed the job. Good thing he went to that holiday party. You could be next.

Head’s Up: Job Fair coming!

Wendy Terwelp Leave a comment
Job Fair of Milwaukee
Tuesday, December 9, 2008
10:00 a.m. – 1:00 p.m.
 Brookfield Suites Milwaukee
1200 S Moorland Rd. * Brookfield, WI 53005
Is your resume up to date? Have you polished your interviewing skills? How’s your networking sound bite? Does your interview suit fit?
Now’s the time to get ready and be prepared for this job fair targeting professionals.
Be on the lookout right here for updates.